BizTalk Server 2020: a new unofficial logo

Posted: February 3, 2020  |  Categories: BizTalk

BizTalk Server 2020 was officially released in the middle of January, January 15, 2020, to be more accurate. And you may be asking, why haven’t I written a post about this new version yet.

The answer is simple. I think this version should be properly analyzed, tested by us, and then we can talk about it. And for me, it all starts with installing and configuring the product, and this is where you will find the big differences between the previous version, BizTalk Server 2016 for this new version. You may have a quick overview of that on my Twitter handle:

It is not yet available, but for now, I can tell you that I have finished my BizTalk Server 2020 installation and configuration guide – a 122-page guide describing detailed instructions to install all the features of the product – I think I may be the first one installing and configuring BAM Portal and is running properly. The installation guide will be published soon but for now, is under review.

Meanwhile, I’m really happy to see a lot of community members using my unofficial BizTalk Server 2020 logo on their articles:

BizTalk Server 2020 logo

It is a sign that you like it, but, once again, this is not the official logo. The official logo was released by Microsoft when BizTalk Server 2016 was launched and at that time Microsoft decided to drop the fancy Server icon from the logo and the version identification, now it is a simple generic logo with just Text that will be consistent in this and further versions of BizTalk Server. You may find the official logo here: Because BizTalk Server 2016 is almost here… take a look to the new BizTalk Server logotype.

BizTalk Server official logo

But people sometimes prefer to use the “old” format just because it specifies the version, so it is easier to associate with the last version or a specific version of the product. And that was the main reason for me to create that logo.

Nevertheless, during BizTalk Server 2016 release, Microsoft also updated or released a BizTalk Server icon/stencil that you may find in the official BizTalk Server twitter handle:

BizTalk Server icon or stencil

So I decided that my first blog post after BizTalk Server 2020 was launched, it would be about updating my unofficial BizTalk Server logo and this time it would combine:

  • The official BizTalk Server icon with the official BizTalk Server logo.
  • Plus the version number.

And the end result is this:

BizTalk Server 2020 logo

This package is a collection of 4 different image formats of the new Unofficial BizTalk Server 2020 logotype, two of them are available in vector format that will allow you to use and resize without losing quality:

  • BizTalkLogo.pdf
  • BBizTalkLogo-01.jpg
  • BizTalkLogoWhite-01.png

Thanks to Cristóvão Silva (Graphic & Web Designer @ DevScope) for helping me create these resources.


You can download New Unofficial BizTalk Server 2020 logo in vector format from GitHub here:

Author: Sandro Pereira

Sandro Pereira lives in Portugal and works as a consultant at DevScope. In the past years, he has been working on implementing Integration scenarios both on-premises and cloud for various clients, each with different scenarios from a technical point of view, size, and criticality, using Microsoft Azure, Microsoft BizTalk Server and different technologies like AS2, EDI, RosettaNet, SAP, TIBCO etc. He is a regular blogger, international speaker, and technical reviewer of several BizTalk books all focused on Integration. He is also the author of the book “BizTalk Mapping Patterns & Best Practices”. He has been awarded MVP since 2011 for his contributions to the integration community.

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